Tips for crafting an effective and impactful Direct Response Appeal Letter
ABOUT THE BLACK FUNDRAISERS' PODCAST
The Black Fundraisers' Podcast was founded in 2021 by Kia Croom, a 21-year Nonprofit Fundraiser, and Marketer. To learn more about Kia’s work or to connect with her, visit www.kiacroom.com.
Email the Black Fundraisers’ Podcast with suggestions for show topics, inquiries, advertising, and sponsorship opportunities at Blackfundraiserspodcast@gmail.com.
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ABOUT TODAY’S GUEST
With an agency background spanning three decades, Tedd Aurelius adds to SG360’s expertise in developing and executing innovative direct marketing strategies that improve the marketing performance of its clients. As the VP of Strategic Services, Tedd leads the account and creative teams where he applies his insights to create new and enhanced client relationships while helping clients achieve measurable results. Tedd’s goal is to help brands create an emotional connection with their prospects and customers by developing One-to-One communications that truly engage, change behavior, and make the cash register ring.
This podcast is hosted by ZenCast.fm
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